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Amy is an entrepreneur, mother, writer, speaker and founder of pumpspotting and VanHaren Creative.

She is also a social media specialist with over 15 years experience in creative communications, social media, digital marketing, branding, PR and editorial. She is passionate about building connections, telling brand stories in creative ways, and empowering people, moms, and organizations to find their social voice.

Amy has developed successful social strategies for clients such as Patagonia Provisions, Amy's Kitchen, Pukka, Vistaprint, Stonyfield and Orgain. She specializes in telling compelling stories through social platforms that break new molds, build brand awareness, and drive sales. 
Amy has in-depth experience in the organic food & health lifestyle space.

A born writer, Amy holds an MFA from the University of New Hampshire and is relentless in the pursuit of great content creation.

Amy is also a vivacious collaborator and "creative enabler", bringing her enthusiasm and optimism to every email, conference call, and late night brainstorm session. She has been called a living sponge, a keen observer of environment - because you never know where the good stuff comes from - and she remains a constant digital enthusiast. 
Amy embraces a good challenge and the ability to tell visual, emotional stories without being confined to old formats, olden days of marketing, or old states of mind.

When not dreaming up tweets, infographics, and hashtags, Amy spends her time in Maine and Northern California with her two children, carrying out a love of local food, independent movies, and colored pens. She navigates life on the fly as an entrepreneur and mother and writes about it here.


Follow@avanharen on Instagram and Twitter.