Navigating the evolving dynamics of human connection—through brand, business, and friendship
Brand & Community Strategist, Advisor, and Host of The Yeah No For Sure Show—helping companies, founders and friends connect more deeply.
Friendship Takes the Mic
A podcast exploring the messy, beautiful dynamics of friendship.
Read my latest feature on friendship in TIME Magazine.
WORK WITH ME
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Brand & Marketing Strategy: Start building a movement. I help you clarify your voice and craft the human-centric strategies that turn passive audiences into loyal communities.
Fractional Leadership: Need a Chief Brand Officer mindset without the full-time hire? I jump in and hit the ground running. -
Leadership is often the loneliest part of the journey. I provide high-level strategic insight paired with radical emotional honesty to help you navigate pivots, burnout, and the complexities of scaling without losing yourself.
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We don't need more 'events'; we need more shared experiences. From transformational retreats to digital journeys, I design activations that dismantle isolation and foster deep, lasting bonds between your people.
From launching a cross-country RV movement to intimate founder retreats, I design for the moments where real connection happens.
LET ME ENERGIZE YOUR AUDIENCE
STAY IN MY ORBIT
For the founders and friends who are building something real and refuse to do it alone. Sign up for letters on being human—through the prism of connection.
boobs. babies.
business.
What started as a pumping crisis on the bathroom floor became a nationwide movement—and a maternal health platform reaching thousands. From launching an app to landing in Vogue, pitching on reality TV, and transforming isolation into innovation, my journey is proof that solving your own problem can change everything.
meet amy
I’ve been in the trenches—raising millions, bootstrapping from scratch, scaling teams, navigating exits, and pushing through the nights filled with doubt and the days that made it all worthwhile. I know what it takes to build a brand and a business that matters—and how lonely it can feel at the top.
With over 25 years of experience growing purpose-driven brands at the intersection of technology, storytelling, and community, I bring strategic insight and soulful support to founders and teams ready for their next evolution. From iconic names like Patagonia to startups that started in my living room, I’ve seen it all—and I’m here to help you thrive through it.